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Sea cucumber chips are a favorite and most sought after snack in East Java, especially Surabaya. This process is mostly occupied by Indonesian MSMEs.
Problem: The shape and texture of sea cucumbers are not attractive enough to reduce people's interest in consuming sea cucumbers.
Solution: By using a more attractive pouch packaging to increase the attention of buyers and as a method of marketing products with packaging.
And to convince buyers that sea cucumbers are delicious snacks and have many benefits for health.
Project Type : Concept
Packaging Contents : Fried Teripang
Material : Pouch packaging