{"id":764,"date":"2021-05-28T05:10:00","date_gmt":"2021-05-27T22:10:00","guid":{"rendered":"http:\/\/kemazan.com\/blog\/?p=764"},"modified":"2022-09-15T15:33:56","modified_gmt":"2022-09-15T08:33:56","slug":"10-hal-penting-untuk-branding-resto-produk-makanan","status":"publish","type":"post","link":"https:\/\/kemazan.com\/blog\/10-hal-penting-untuk-branding-resto-produk-makanan\/","title":{"rendered":"10 Hal Penting Untuk Branding Resto &#038; Produk Makanan"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Setiap perusahaan membutuhkan elemen dan identity untuk menyampaikan nilai brandnya. Masing-masing kategori usaha atau perusahaan memilik kebutuhan dan strategi branding yang berbeda.<br>berikut ini adalah 10 hal penting yang dibutuhkan perusahaan dan brand makanan\/resto untuk branding yang sukses. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Logo<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sujanget_logo_tumb_1.jpg\" alt=\"\" class=\"wp-image-780\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sujanget_logo_tumb_1.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sujanget_logo_tumb_1-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sujanget_logo_tumb_1-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sujanget_logo_tumb_1-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption><em><span class=\"has-inline-color has-very-light-gray-color\">by kemazan portofolio<\/span><\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Logo adalah wajah brand dan inti dan keseluruhan strategi brand anda. Elemen brand ini menjadi penanda untuk semua hal yang diwakili oleh perusahaan anda.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. Website<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/website_tumb_1.jpg\" alt=\"\" class=\"wp-image-779\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/website_tumb_1.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/website_tumb_1-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/website_tumb_1-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/website_tumb_1-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption><em><span class=\"has-inline-color has-very-light-gray-color\">by kemazan portofolio<\/span><\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">juga penting, tetapi tampilan yang bisa-biasa saja tidak memberikan manfaat yang lebih. Berikan fungsionalitas dengan kemudahan pengguna agar dapat memperoleh pengalaman yang baik. website juga harus sesuai dengan nama brand anda.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. Brand message<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/laffer_img_tumb.jpg\" alt=\"\" class=\"wp-image-775\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/laffer_img_tumb.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/laffer_img_tumb-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/laffer_img_tumb-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/laffer_img_tumb-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption><em><span class=\"has-inline-color has-very-light-gray-color\">by kemazan portofolio<\/span><\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Apa yang dikatakan brand anda? Pesan brand anda mencakup nilai-nilai, misi, keyakinan, poin-poin yang sering dibicarakan, dan slogan<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4. Kemasan produk<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/purpy_tumb.jpg\" alt=\"\" class=\"wp-image-771\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/purpy_tumb.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/purpy_tumb-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/purpy_tumb-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/purpy_tumb-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption><em><span class=\"has-inline-color has-very-light-gray-color\">by kemazan portofolio<\/span><\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Dalam hal branding makanan, pilihan <a href=\"https:\/\/kemazan.com\/contact\" target=\"_blank\" aria-label=\"undefined (opens in a new tab)\" rel=\"noreferrer noopener\">kemasan produk<\/a> sangat penting. Kemasan memiliki kekuatan untuk menarik pelanggan dan merupakan representasi visual dari pengalaman produk anda.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5. Toko fisik<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sruputen_store_tumb.jpg\" alt=\"\" class=\"wp-image-773\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sruputen_store_tumb.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sruputen_store_tumb-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sruputen_store_tumb-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sruputen_store_tumb-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption><em><span class=\"has-inline-color has-very-light-gray-color\">by kemazan portofolio<\/span><\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Toko fisik ini opsional untuk beberapa brand makanan, karena sebagian besar bisnis makanan\/resto perlu mempertimbangkan cara branding toko, atau lokasinya. Branding toko termasuk hal-hal seperti desain interior, celemek, serbet, papan nama, pilihan musik, seragam, juga layanan pelanggan dan pengalaman  toko yang ditawarkan.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>6. Media Sosial<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sosmed_img_tumb.jpg\" alt=\"\" class=\"wp-image-777\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sosmed_img_tumb.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sosmed_img_tumb-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sosmed_img_tumb-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/sosmed_img_tumb-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption><em><span class=\"has-inline-color has-very-light-gray-color\">by kemazan portofolio<\/span><\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Buat postingan atau story untuk untuk pasar anda yang spesifik. Jenis postingan mempengaruhi selera audien anda. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>7. Email marketing<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/email_marketing_tumb.jpg\" alt=\"\" class=\"wp-image-782\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/email_marketing_tumb.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/email_marketing_tumb-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/email_marketing_tumb-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/email_marketing_tumb-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Email adalah strategi favorit bagi pemasaran online karna lebih akrab dari metode lainnya dan memiliki beberapa rasio klik terbaik. Email memiliki metode komunikasi yang sama seperti ke teman atau keluarga dan berbicara langsung secara pribadi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>8. Advertising<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/07\/limit.jpg\" alt=\"\" class=\"wp-image-216\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/07\/limit.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/07\/limit-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/07\/limit-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/07\/limit-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Iklan berbayar masih cukup efektif dalam meningkatkan jangkauan pesan brand anda dan menjangaku pelanggan yang tidak dapat dilakukan dengan cara lain.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>9. Content &amp; Influencer<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/11\/story.jpg\" alt=\"\" class=\"wp-image-375\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/11\/story.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/11\/story-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/11\/story-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2020\/11\/story-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Posting blog, video, foto untuk media sosial, infografis, dan sejenisnya. Setiap artis memiliki style dan gaya yang berbeda, setiap jenis konten yang anda hasilkan akan memberikan brand image siapa anda sebenarnya.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>10. Merchendise<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"400\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/identity-tumb-mini.jpg\" alt=\"\" class=\"wp-image-757\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/identity-tumb-mini.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/identity-tumb-mini-300x117.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/identity-tumb-mini-768x300.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2021\/05\/identity-tumb-mini-850x332.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Merchenside ini bisa berupa barang tradisional, kaos,  mug yang dijual di restoran atau bisa juga totebag\/tas jinjing, dan wadah yang bisa dibawa pulang dengan identitas brand anda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Itulah 10 hal penting untuk membantu brand makanan menuju brand yang sukses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Butuh branding untuk bisnis makanan atau resto? Dapatkan brand visual yang dapat memberikan nilai brand anda<\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<div style=\"height:29px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/marketplace.moncero.id\/product-tag\/elementor-template-free\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"200\" src=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2022\/09\/Web_Template-02.jpg\" alt=\"\" class=\"wp-image-1588\" srcset=\"https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2022\/09\/Web_Template-02.jpg 1024w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2022\/09\/Web_Template-02-300x59.jpg 300w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2022\/09\/Web_Template-02-768x150.jpg 768w, https:\/\/kemazan.com\/blog\/wp-content\/uploads\/2022\/09\/Web_Template-02-850x166.jpg 850w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Setiap perusahaan membutuhkan elemen dan identity untuk menyampaikan nilai brandnya. Masing-masing kategori usaha atau perusahaan memilik kebutuhan dan strategi branding yang berbeda.berikut ini adalah 10 hal penting yang dibutuhkan perusahaan dan brand makanan\/resto untuk branding yang sukses. 1. Logo Logo adalah wajah brand dan inti dan keseluruhan strategi brand anda. Elemen brand ini menjadi penanda&#8230;<\/p>\n","protected":false},"author":1,"featured_media":784,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,12],"tags":[85,87,86,40],"class_list":["post-764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-marketing","tag-branding-2","tag-resto-2","tag-restobranding","tag-umkm"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>10 Hal Penting Untuk Branding Resto &amp; Produk Makanan - Kemazan Blog<\/title>\n<meta name=\"description\" content=\"10 hal penting yang dibutuhkan perusahaan dan brand makanan dan resto untuk branding yang sukses. Logo sebagai elemen brand yang untuk brand resto. 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